Google Ads.

Google Ads helps you highlight the unique features of your business so you can reach your target customers. In addition, it will provide you with reports, statistics, and tips to help you track the performance of your campaigns and boost their success level. There are many types of Google ads:-
1- Search Ads
☑ It appears when the user searches on Google, so your site is one of the first search results.
2- Display network
☑ These ads contain an image, unlike Search Ads that appear without an image.
3- Shopping Ads
☑ These ads are very suitable for companies that sell many products.
4- Video Ads
☑ It appears on YouTube and other Google ad networks.
Importance of Google Ads:
• It works faster than SEO. •
You can control your advertising budget
• Re-targeting the "Re-targeting Ads" visitors.
• Allows you to do email marketing.
• Help your company to spread.
• Monitor the performance of your ads (you can measure the revenue from advertising (ROI)
Knowing how many potential customers came from the ad.
Knowing the cost of bringing one potential customer.
The number of visits that went to your site through advertising.